The DYSON Airwrap™ styler Smooth Control is a revolutionary hair styling tool that uses air, not extreme heat, to achieve voluminous curls, natural waves and smooth blow-dry finishes. Its key features include a digital motor that creates a high-velocity jet of air for styling, and a range of attachments for different styles. The product's benefits include less hair damage due to lower heat, and versatility in styling. Its unique selling points are the Coanda effect used to style hair, the intelligent heat control that measures temperature over 40 times a second to prevent extreme heat damage, and the fact that it is suitable for all hair types.